live drive

The Mitsubishi Live Drive was the world’s first online test-drive. It was a collaborative effort from a team of experts in robotics, software development and web design. Because it takes a lot of smart people to drive a real car, live, over the Internet.

For 10 days, people lined up day and night to do something no one has ever lined up to do before: drive a Mitsubishi.

 

digital production: b–reel